Our Latest Blogs

If you run ads on Facebook, you may have heard of the Facebook Business Manager, and you may be wondering if this tool from Facebook is right for you. Should you create a Facebook Business Manager account? Is it really that useful? And how do you even get started? In this guide from Australian Internet […]

If you’re looking to sell a product or service on Facebook and drive more users to your website, you may be wondering how you can maximize the effectiveness of your ads. Choosing an ad type on Facebook isn’t that easy – given that there is such a diversity of ad types. So how can you […]

If you run a business Facebook page and use Facebook Ads, you may have heard the term “custom audience,” but you may not be sure what it means, or how to use this tool offered by the Facebook Ads platform. Well, Australian Internet Advertising is here to help. If you want to know how to […]

There are a lot of video specs you can play with when creating a Facebook native video ad campaign, from resolution to aspect ratio, file size, and more. But one of the most important is the length of your Facebook video ads. Obviously, you don’t want to bore your customers – social media users have […]

If you’re just getting started with Facebook advertising, you may be wondering if it’s a better idea to create broad, widely-appealing Facebook ads, or if you’d be better served by creating more narrow, specific ads that appeal to a smaller demographic of people. Not sure which option is the best for you and your business? […]

Writing ads using Facebook’s ad platform is not easy. At best, you can use a few words and an eye-catching image or video to encourage people to click on your ad, and it can be difficult to stand out to potential customers and Facebook users. Even compared to alternative services like Google Ads, you have […]

A Facebook pixel is a powerful way to help you measure the success of Facebook advertising on web pages outside of Facebook, and it lets you track the actions of people visiting your website from Facebook ads. But how can you tell if your website has a Facebook pixel? What does a pixel even do, […]

Ad retargeting is a key concept in digital marketing, and is a great way to boost the success of a Facebook advertisement, Google ad, or any other ad on social media or the internet. In ad retargeting, you can serve an ad up to a specific audience – such as a person who has visited […]

Whether you’re running a dropshipping business or a traditional shop, you may be interested in selling high ticket items. Lots of people think that selling expensive products can lead to high profit margins, and a million-dollar business. And this is definitely true if you manage to start a successful business. Big sales mean big results! […]