Our Latest Blogs

Can a small business owner really make money on Facebook ads? The answer is yes! In this article, we’ll explore what it takes and whether or not you should invest in the platform for your marketing efforts. Facebook marketing is the most cost-efficient way to promote your product or service and reach a targeted audience. […]

Facebook has become one of the most popular platforms worldwide not just for consumers, but also companies and brands. Brands have taken advantage of Facebook by having their own page that they can promote through content marketing strategies or running paid advertisements while saving money on expensive ad agencies with smaller customer bases like Target […]

There are millions of people and businesses on Facebook. Being visible presents a significant challenge, but it doesn’t have to be imposing if you masterfully utilise the tools that are available for your business or brand. Facebook has 1.9 billion users every day and without a Call to Action button, your business will get lost […]

Digital marketing can get quite costly. Big companies with plenty of resources to spend generally operate on a “let’s do everything at the same time” model. They understand that the more visibility they get, the better chances they have to meet their goals and reach their target audiences. And often, more visibility means more resources, […]

Facebook advertising is hard. Not only do you have to target the right audience and create an enticing ad copy, but you also have to estimate the budget and determine the right time to post your ads. Understandably, business owners are looking for every possible hack that could help them maximise their return on investment. […]

Advertising on Facebook in 2021 can be lots of fun. For starters, the social media giant has built an advertising platform with numerous targeting options that makes it possible for businesses to target their audience with increased accuracy. But, as fun as setting up ads campaigns can be, if your prospects are seeing your ads […]

In the world of digital marketing, we’re so concentrated on the, well, digital aspect of it, that sometimes we can leave all the real-world outcomes aside. It’s not exactly that we forget or don’t care about them, no. But raise a hand if you’ve ever spent even half the energy tracking offline events as you […]

Facebook advertising has come a long way over the years. The social media platform has long moved on from its initial purpose of helping people connect with their childhood friends and show pictures of babies. Now, the Facebook Business Manager is one of the most important tools for digital marketing we have. When you run […]