So you’ve just gone through a website migration and are excited for your target audience to interact with your new and improved platform. Unfortunately, you look at the stats and see that your new site is performing poorly. What gives? This is actually a common issue with website migration, and it’s usually caused by not […]
Email is one of the most effective digital marketing techniques that businesses can use to market directly to consumers. Email marketing campaigns allow you to inform your customer base of new products, sales, and promotions. With optimised, compelling email content and calls-to-action, businesses can use email newsletters to drive a quick spike in sales, social […]
In May 2020, Google announced a new ranking factor to be added to the future algorithm update: Page Experience. The search engine giant is constantly improving the way it ranks web pages, its ultimate goal being to offer users the most relevant and satisfying experience. As a site owner, marketer or SEO specialist, it’s very […]
The time it takes for new SEO tactics to produce results depends on how well they are implemented. Factors such as the number, frequency, and complexity of one’s content can impact when those effects become visible in rankings; but there is no simple answer because each ranking factor has a different influence over others’ rates […]
Digital marketing and SEO are all about meeting expectations. From the websites you build to how quickly things happen, it’s important for businesses of any size that their consumers expect high-quality service when interacting with them online – no matter what platform or channel they use! Marketing efforts don’t always come with fast results, especially […]
A lot of business’s marketing efforts will revolve around search engine optimisation, which ensures your website earns a good ranking in the result pages. But did you know there’s a way to submit your website to Google and speed things along?
While a lot of people start blogging because they have a product or service that they want to sell and content marketing is an effective way of putting your business in front of your target audience, some do it because they want to share their stories and experiences with the world. And, it can be […]
internet marketing efforts. Unfortunately, this magic tool doesn’t exist – not in this form, at least.