Category Archive

Below you'll find a list of all posts that have been categorized as “Social Media”

June 3, 2019

Why Lead Magnets Will Help Boost Your Facebook Campaigns

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Facebook is one of the most important digital marketing platforms in the world. Don’t believe us? Here are some important numbers:

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June 3, 2019

How To Remarket Your Website Traffic With Facebook Ads

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Facebook Advertising is an incredible tool marketers have at their disposal but are you using it to its full potential?

Any business with a Facebook page knows that while organic growth is possible if you truly want to get more visits to your website, you need to dabble with ad sets and spend some money to find potential customers.

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May 28, 2019

Is Facebook Advertising Good for Event Campaigns?

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Organizing an event is hard work. It requires months of planning and preparation. Each piece has to fit perfectly together so that everyone is pleased and the event is a success. Take one piece out, and everything will crumble before your eyes.

But, between the logistics of the event, managing guests and attendees, and making sure that everything is par excellence, who’s got the time to worry about promoting it? Event marketing doesn’t have to be a hassle, though. In this day and age, when the vast majority of your audience is on social media, you can (and should) promote your upcoming event on Facebook.

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Facebook Marketing Agency
May 27, 2019

Can You Advertise on Facebook if You Don’t Have a Facebook Page?

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Facebook is the world’s largest social media giant, and over 2.7 billion people in the world use Facebook to connect with family and friends and interact with the brands they love. For advertisers, failing to use Facebook ads to reach new audiences and further connect with established fans is like throwing money away. No matter what kind of business you have, using Facebook’s sophisticated and effective advertising platform can help you grow your audience, and increase your market share and sales numbers.

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Facebook for Gyms
May 27, 2019

How Can Gyms Use Facebook Ads for Lead Generation?

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Gyms and fitness studio owners can increase their gym memberships and their profits with Facebook marketing strategies. Facebook is one of the biggest social media platforms in the world, and creating and launching high-converting Facebook ads can help gym owners reach new, potential members in a targeted geographic area.

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March 15, 2019

Why Your Facebook Ads Are Not Delivering

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We bet we can guess how your Facebook ad campaign is performing. You have a great strategy in place, and the content and copy are great too. The audience is all targeted to the T. But, in spite of your efforts, you’re ads aren’t delivering and you can’t seem to see any boost in impressions or conversions.

No, nobody hacked into your accounts. It’s just a more common issue than you’d think. At Australian Internet Advertising, a lot of our clients tell us about their lackluster experiences with Facebook ads. So lackluster, that they begin to distrust the entire tool.

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March 15, 2019

How Can Facebook Ads Help My Business?

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The numbers are in, and Facebook is the most popular social media platform. Actually, the numbers have been in for a while, but there is still a lot of confusion around the “what Facebook marketing can do for my business?” topic.

Particularly when it comes to Facebook ads, at Australian Internet Advertising, we get a lot of client question about Facebook advertising, from “is it really worth it?” to”‘can’t we just promote on Facebook for free instead?”

Because of this, we’ve comprised a list of the main benefits of using Facebook ads for your business, and how it can really help.

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March 15, 2019

Is Facebook Advertising Free?

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Advertising on Facebook can be really cheap. It’s practically free! Emphasis on the word “practically.”

A lot of our clients ask us if there’s any way they could promote their small business on Facebook for free. Technically it is possible, but you can only stick to the tools available for pages. And, that means that only the people who’ve liked or followed your page will see your Facebook posts. Actually, even that’s no guarantee.

Here’s everything you need to not about how to advertise on Facebook.

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March 15, 2019

How Facebook Advertising Benefits Your Business

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Ever since social media has entered our lives, everything has changed. Whether it’s for the better or for the worse, it remains an ongoing topic which we should leave to the experts.

But when it comes to promoting your business and increasing brand awareness, we’d made an educated guess. Social media has tremendous potential for companies big and small to put their product or service in front of potential customers. Facebook, in particular, have helped many small businesses grow and find their target audience.

However, this potential doesn’t come without a fair share of hard work. Even so, many of our clients remain relatively in the dark to just how many benefits Facebook marketing can bring to the table.

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March 15, 2019

Does Facebook Advertising Work for B2B?

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Advertising on Facebook seems like the obvious choice for B2C companies. With 2.38 active monthly users, it is the right marketing tool to put your products or services in front of the right audience and to boost your brand awareness.

But, whenever we recommend Facebook advertising to a B2B company, they look at us as if we were crazy. Most of them have complex digital marketing in place with an extremely niche audience and long sales cycles. Facebook (and social media in general for that matters) look like trivial advertising platforms good only for selling consumers goods, but not for targeting high-level executives.

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