One of the most challenging things about SEO is that it requires constant tweaking. Either because Google is updating its algorithm or because you noticed a drop in rankings, you always need to keep an eye on your SEO strategy and make the necessary changes at the right time. But, with so many moving parts […]
If your website is not bringing you the conversions you were hoping for, you should perform an SEO analysis and see what could be improved for better results.
Most site owners are aware of SEO and its importance, but find it difficult to get into technical details. While being an SEO expert is not a requirement for having a successful website, that doesn’t mean you can ignore search engine optimization completely. What happens in the background will make your site run smoothly, perform […]
After months of hard work, your website is up and running and it looks exactly how you envisioned it. That’s great, but now you need to make sure that others will find your website too and access the quality information you share there. Adding your site to Google Search Console (formerly known as Google Webmaster […]
Sitemaps are an important tool that can help a website be discovered by search engines. That makes them an essential tool for a site to be featured in search results as well.
Google is the go-to place for most people looking for information, products, services, or even entertainment. If your business is not there, then you are missing countless opportunities.
There’s this joke that’s been shared quite a lot on social media and SEO Facebook groups. It goes something like this: “You know you are desperate for an answer when you look at the second page of Google.” All jokes aside, research shows that 75% of internet users never go past the first page of […]
Semantics is a component of linguistics that describes a type of relationship between two or more words. But aside from it being an important lesson for English class, semantics also has a place in marketing, in the form of semantic keywords. For instance, if your main targeted keyword is “website traffic” some keywords to include […]