Picture this: You’ve decided to bake some cinnamon rolls and are looking for a recipe. But, the page you opened takes forever to load (and, by “forever,” we mean more than a few seconds.) Do you wait or do you hit the back button and click on another link in Google search results? We think […]
20 years ago an excited young boy sat down in front of his new computer. Something very exciting had just happened. The internet was plugged in! For the first time, his computer was connected to the outside world. Before long he had figured out that he could affect the outside world from the humble origins […]
Facebook is one of the most important digital marketing platforms in the world. Don’t believe us? Here are some important numbers: It has over 2 billion active monthly users; Over 1 billion of them are mobile-only; There are over 600 million Facebook pages; Roughly 74% of them use Facebook ads to promote their business.
Roughly 86% of consumers search for a local business online. Today, every business owner knows they have to dedicate part of their resources to make their brand available on the internet, which benefits their existing customers but also helps them acquire new ones.
When it comes to search engine optimisation (SEO) marketers have to pay attention to multiple moving pieces to score a good position in the search engine results pages. There’s the quality of your content, how fast your web page loads, the structure of your websites, and the overall user experience that can make or break […]
As Google and other search engines are getting better and better at interpreting search queries to get to the bottom of a user’s intent, SEO marketers have to keep up with the latest algorithm updates, and constantly adapt their content and SEO strategy to match them. One of the biggest changes that Google has made […]
What is web designing? That query frequently appears when businesses are seeking to set up a digital presence. The term may sound technical, but in essence, it’s about creating a digital home for your brand. In the rapidly evolving digital world, understanding what web designing entails can be the difference between merely existing and thriving […]
Getting traffic to your website can be exciting. It shows you that the hard work you put into building your website and creating the content is paying off. But, if those visits don’t turn into sales, then something is not right. If you’re here, then you’re probably already aware of this problem and are looking […]
If you want your business to prevail in the digital age, then you must focus the bulk of your activities on online marketing. That is a fact, and you know it. Sure, some traditional advertising methods may still be effective, especially if you are a local business and want to drive some foot traffic. But, […]