SEO

Search engine optimisation (SEO) makes an appealing promise to any small business: optimise your website and you can put your products or services in front of a worldwide audience. And, who can say no to that?

It’s a question that, curiously enough, presents itself quite a lot: what is online marketing?  The simple answer would be that it’s a way for brands, companies, and businesses to reach new audiences and grow their profits. It’s a strategy or an ensemble of tools that in today’s world, which is dominated by the internet, […]

While most website owners focus a lot on content SEO and stats regarding visits and behaviors, image SEO is sometimes left behind. Image SEO contributes a lot to a good user experience, which is one of the important factors Google and other search engines take into account when ranking websites. If you are not sure […]

Search engine optimisation is the process of improving a website in hopes of getting a higher rank in the search engine result pages. Business owners and marketers know this is not an easy thing to achieve, and it can often take months for a good SEO strategy to show its effects. But how do you […]

Digital marketing and SEO are all about meeting expectations. From the websites you build to how quickly things happen, it’s important for businesses of any size that their consumers expect high-quality service when interacting with them online – no matter what platform or channel they use! Marketing efforts don’t always come with fast results, especially […]

Every marketer or business owner who understands the digital world knows that the new year brings new SEO trends and changes to the search engine algorithms and the preferences of your audience. But, make no mistake: these SEO trends are not just waves of changes that come and go. They usually dictate how the market […]

In today’s business landscape, it’s really difficult to imagine someone making it in any industry without a high-quality website. Even if you have a small shop and only sell locally, some form of online presence can help you reach a wider audience and grow tremendously. But when it comes to having a website, most of […]

We would all have a more productive use of our time once some of these lies (or misconceptions, at the very best) are debunked once and for all. But, since you can’t use a polygraph test every time you think about hiring an SEO agency, here are some lies that you should be wary of […]

Google is the go-to place for most people looking for information, products, services, or even entertainment. If your business is not there, then you are missing countless opportunities.