SEO

There’s this joke that’s been shared quite a lot on social media and SEO Facebook groups. It goes something like this: “You know you are desperate for an answer when you look at the second page of Google.” All jokes aside, research shows that 75% of internet users never go past the first page of […]

Owning a website that has been around for years and is still updated with content means that you most likely invest time and effort into making it useful to your audience and relevant to the search engines. Many websites and blogs competing with each other for Google’s ranking are constantly learning how to resonate better […]

While a lot of people start blogging because they have a product or service that they want to sell and content marketing is an effective way of putting your business in front of your target audience, some do it because they want to share their stories and experiences with the world. And, it can be […]

If you’ve just gotten started with your content marketing, then you probably want to attract a lot of visitors to your website to read your blogs and learn about your products or services.  And, you may think that targeting head keywords is the way to go since they tend to have a higher search volume.

What differentiates AIA from the rest of the SEO companies in Sydney? Find out why with this SEO agency article. For those who don’t know what an SEO agency is, let us tell you that it is a consulting firm that provides services aimed at improving search engine rankings for companies online by making changes […]

Does the Title of an Image Directly Impact SEO? Image SEO has become more important than ever as image search has increased. Users do a lot more searches on their mobile devices and through their smart home/car systems, which is why voice search and image search are more and more necessary. For a business owner, […]

What’s the first thing you do when you are looking to purchase a new product or service? Most probably, you hop on your computer or mobile phone and do a quick Google search. Well, that’s not just you. One study found that 44% of consumers perform a Google search before buying online. Moreover, nearly 38% […]

If you have a search engine optimisation strategy ongoing, then you’re likely also doing some form of content marketing to leverage essential keywords you want to rank for.

Optimising a website for search engines is an important part of the digital marketing strategy for any business with an online presence. Your SEO efforts are going to dictate whether your website gets the visitors you are targeting or not. No matter how good your products and services are, it will be very hard to […]