Enhanced API Server Conversion Tracking
Your Ads Aren't Underperforming. Your Tracking Is.
Tracking Fixed
Data Accuracy
ROAS Results
Hear from our clients, in their own words
Angel Maternity
Utopia Records
Elements Bar & Grill
SHARKSKIN
Lightning Bult
Tranquil Water
Billabong Spas
East Side Speech Solutions
Ladies Running Errands
Scale Profitably With Tracking That Actually Works.
Since iOS 14, cookie loss, and platform limitations, most businesses are flying blind. Conversions are being undercounted. Attribution is broken. And ad platforms like Meta and Google are optimising based on incomplete, inaccurate data.
The result? Good campaigns look like bad ones. Scaling becomes guesswork. And your ROAS drops — not because the ads don't work, but because your tracking doesn't.
At Australian Internet Advertising, we fix this. With Enhanced API-Based Conversion Tracking, we give your campaigns the data accuracy they need to scale profitably — and confidently.
What Is Enhanced API Conversion Tracking?
- Capture All Conversions
Your conversions get captured even if the user blocks cookies
- Higher Match Accuracy
Events are matched with higher accuracy using hashed PII (legally compliant)
- Smarter Optimisation
Better attribution means smarter optimisation and more accurate retargeting
- Stop Losing Sales
Stop losing sales invisibly to broken data pipelines
What We Set Up for You
Meta Conversion API Integration
Full integration via server or Shopify/GA4 for complete Meta tracking.
Google Enhanced Conversion Tagging
Implementation via GTM or API for accurate Google Ads attribution.
First-Party Data Connection
Using hashed email, phone, and name for privacy-compliant tracking.
Custom Event Setup
For purchases, leads, form fills, subscriptions, and more.
Advanced Event Testing & Validation
Ensure complete attribution with platform sync to improve real-time campaign performance.
Real Results From Real Businesses
The Psychology of Attribution Matters More Than Ever
- Rebuild the cause-and-effect chain between ads and revenue
- Identify what's actually working, so you can scale with confidence
- Ensure your ad platform's algorithm gets the most complete, clean signal possible
- Remove the risk of scaling campaigns on false data
- Marketing without accurate data isn't just inefficient — it's expensive
We help you stop making media buying decisions based on bad feedback loops. When you scale a campaign on false data, you don't just lose money — you compound the mistake every single day.
Don't Scale Guesswork. Scale With Confidence.
The most powerful lever in your marketing right now isn't a new ad. It's clean data. Let us give you the tracking visibility your competitors don't have — and the control you've been missing.
Start with a free conversion tracking audit. We'll show you what's broken, what's missing, and how much it's costing you.