World Wide Martial Arts

Case Study


Increase In Cost Sessions


Increase In Cost Users


Conversion Rate

World Wide Martial Arts came to us in 2014 looking to increase the amount of sales generated by their ecommerce website selling martial arts supplies.

After our collaborative discussion we discovered the most effective way to help Dave’s website reach its full potential.

The team at AIA set about eliminating the areas of Dave’s website that were producing a low conversion rate and brought the attention of the viewer to the products and sections of his website that were achieving the best results.

Through a culmination of online marketing techniques including Social and Search we have been able to push World Wide Martial Arts substantially closer to realising its full potential.

In the initial stages of the campaign we set up conversion tracking and remarketing tags in Dave’s website. This meant we were able to accurately track the return on his investment and scale the campaign accordingly, whilst also making sure that we remarket to all of the previous visitors, including shopping cart abandoners.

World Wide Martial Arts Case Study

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