Google marketing is such a complex endeavor that even if you were to neglect all other responsibilities and focus on pay per click campaigns alone, you would still have trouble keeping up with all the requirements. Take it from someone who’s been in the trade long enough to understand how competitive and demanding this online marketing segment can be.
Maybe that’s the reason why most of the small and medium-sized businesses waste up to 25% of their AdWords campaign budget. To put that into perspective, for every $1,000 you invest in Google AdWords, there’s a high possibility that you will lose $250 due to mistakes. It may not seem like much, and maybe that’s a risk that you are willing to pay. But, try to think about your gains and losses long term. In a year, that sum will amount to $3,000 wasted because you or the digital marketing agency you were working with was unable to devise a sound strategy. That’s $3,000 that could have generated an impressive return on investment.
Look, we get it: it’s easy to get your head wrapped around the nitty-gritty of AdWords management and make fatal mistakes. It’s even easier to trust your AdWords account in the hands of so-called experts that don’t employ the best practices or fail to communicate with their clients. But, that shouldn’t be an excuse anymore. That’s because we here at Australian Internet Advertising, an agency based in Sydney can help you take your marketing strategy to the next level and create a PPC strategy that is sure to generate impressive ROI.
Don’t believe us?
Then, let us tell you what makes us the best Google AdWords agency in Sydney.
We Are Australia’s First Google Advertising Specialists
It’s easy to make bold claims and promise massive gains that are sure to thrill and excite business owners. But, most digital marketing agencies have a difficult time backing up their claims and demonstrating through real data that they can deliver on their promises.
That’s not the case with Australian Internet Advertising.
We are Australia’s first Google partner. In other words, the search engine giant trusted us first and allowed us to become their partners. We hold Google certification in AdWords search, display ads, mobile ads, digital sales, analytics, and video. Many of the tools companies use today were invented by us. The SEO and pay per click strategies we’ve employed have helped our clients generate a return on investment of over $50 million in just four years.
We Are Data-Driven
We managed to get these impressive results because we have an outstanding team of dedicated specialists who are always up to date with the latest changes and know what it takes to make businesses rank high in search results. But, that’s just part of the story.
The truth is that we’ve invented a technique that allows us to dominate the search engines and help our clients become the leaders in their target market. The secret to our success is our love for data. Unlike other AdWords management companies that only talk about the number of impressions or the position of your ads, we focus on essential key performance indicators, such as click-through rate or cost per click.
Don’t just take our word for it. Watch the video below to see what one of our customers thinks of us.
Accurate and real data back every decision we make and every change we perform on your AdWords campaign. We monitor the success of our strategies carefully and tweak it accordingly to what your target audience needs or how the market evolves. We A/B test everything, from the ad copy to the landing page until we find the ideal formula that can drive the highest conversion rates and generate an outstanding return on investment.
We don’t pull ideas out of thin air, and we don’t throw darts in the dark, hoping that something will stick. We know exactly what we’re aiming for and how to get you there.
We Use Cutting-Edge Tools
We’ve said it before, and we’ll say it again: internet advertising is a highly competitive and demanding space. That’s one of the things that make PPC management so interesting and exciting. But, because we know some agencies out there don’t play by the rules, we’ve taken the necessary precautions to ensure that you won’t be left out of the game.
Here at Australian Internet Advertising, we are using IP tracking to block click fraud. We also harness machine learning and artificial intelligence (AI) to get a competitive advantage during auctions.
We Are Dedicated and Proactive
Digital marketing isn’t a set-it-and-forget-it type of effort. You can’t just devise your plan, implement it, and hope for the best. After all, we’re talking about an intricate ecosystem that changes and evolves constantly. A Google AdWords agency that isn’t proactive, dedicated, and passionate and that doesn’t challenge itself won’t generate impressive results. Sure, they may help you generate a few clicks and convert a few leads, but you didn’t settle for mediocrity when you’ve launched your business, right?
At Australian Internet Advertising, you can rest assured that you will work with a team of experts that are always up to date with the latest in Google marketing, social media, and content marketing. Not only that, but we love what we do, and you can see it in the results that we deliver.
We Are Transparent and Value Customer Service
One of the reasons so many digital marketing agencies fail to deliver on their promises is that they don’t know how to communicate with their clients effectively. At Australian Internet Advertising, we’ve invented the concept of transparent reporting. We put our clients at the heart of everything we do and ensure that they are always in the loop with the changes we’re making and the ideas we’re implementing.
Navigating the digital space and keeping your business relevant and successful is already hard enough. The last thing you need to worry about is whether the agency you are working with will waste your budget with inconsistent strategies and silly mistakes.
With Australian Internet Advertising, you can forget about these worries. After all, we are the best AdWords agency in Sydney!