Build & optimise your shopify ecommerce store with AIA
Trusted by Businesses Large and Small
Shopify is the world’s leading eCommerce platform that makes it easy for virtually any kind of business to set up an online store and start selling products and services.
The platform is so comprehensive, that all you have to do is create an account, choose a pricing plan, and choose from one of their many customisable templates to kick start your online business. But of course, not all Shopify stores are created equal. There’s more to it. Though the platform facilitates the process, the world of online shopping is much more intricate.
Luckily, we can help. Australian Internet Advertising’s team of eCommerce experts can help optimise your Shopify store to generate amazing results. Contact us now to chat with a member of our team, or keep reading to find out more about how we can help your eCommerce website.
If you’re in the business of selling goods and services, not taking advantage of a well-designed website is a bad business decision. The internet can allow you almost instant access to a wide audience with a genuine interest in what you’re offering. There are a lot of online store builders around, free and paid, which can help even the less digitally savvy to set up a decent store.
Among those online store builders, Shopify takes the obvious lead. The platform enables over 800,000 businesses to run an online store and sell their product to people thanks to their intuitive shop designs. If you’re still unsure if this is the right home for your online store, here’s our personal Shopify review to let you get a better understanding of the platform and what it has to offer:
Very easy to set up and use
As we’ve said above, Shopify lets anyone set up an account and create a store easily. Other aspects such as monitoring websites are also done easily without any technical skills, as all the information you’d need of your performance is right there in the Shopify dashboard.
It's secure
A big concern for eCommerce businesses has to do with security. After all, people are likely going to give you crucial financial information such as their credit card numbers, so in turn, you have the responsibility to make sure this information does not get into the right hands.
Shopify has top-notch security that ensures all the information from your customers is protected.
Mobile apps
If you want to go above and beyond with your eCommerce business, there’s really nothing better than a mobile app. Users prefer to shop for the things they want straight from their phones, and although a website should be functional on these smaller devices as well, a mobile-friendly website doesn’t offer the same experience as a mobile app.
Shopify also offers the option of creating a Shopify app for your store, which customers can install right on their phone.
Simple payment gateway
An online store needs a secure and reliable payment gateway, and Shopify has made this integration easy. Customers can choose different payment options based on their preferences with no trouble at all, which can’t always be said for self-hosted eCommerce stores.
The gateway allows you to accept credit cards or debit cards, accept gift cards or apply coupons and other offers seamlessly.
Blog Integration
Content is a major factor when it comes to attracting an audience, and commerce platforms are not exempt from these rules. Though you can argue any eCommerce website is filled with content through product descriptions, it’s still worthwhile to bring some more high-quality content that can help with improving SEO efforts, lowering bounce rates, and even boost awareness on social media if enough people share your content.
Blog posts can be posted on your Shopify store to attract new customers, who can then browse your platform more and even make a purchase.
Shopify supports your content marketing ventures through easy blog integrations.
Pristine Customer support
Lastly, we’d like to address their 24/7 customer support. Since the deal with Shopify is that anyone can set up a shot using their platform, they’ve also taken the time to truly expand their customer support department, which is always ready to help with all your troubles.
This can be very comforting to know, especially when a mistake has been made that could affect your revenue. But because you don’t have to wait for specific working hours to get in touch with the Shopify support team, these mistakes are easily fixed.
An online store is so much more than a website with a shopping cart button on a page. Shopify makes it easier for businesses to sell online, and we can help you create a website and start earning money through it.
To be clear, Shopify is not a marketplace in itself, so setting up an account won’t give you access to a formed audience. Since it’s an online site builder, their service will allow you to create a high-quality website designed for the world of eCommerce, with:
Shopify apps or websites are ways for a business to start selling online, not a guarantee they actually will. You will be getting a fully functional eCommerce website, but would still, need to go through the basics of marketing it to reach an audience.
Now, this is the part most businesses have difficulties with, as promoting a website isn’t as easy as it sounds. To do it successfully and reach an audience, you will need a strong strategy.
Here are some things you can do to sell products through your Shopify website:
As you’re doing all these different things, it’s also important to constantly monitor your site and see if there are any improvements you can make when it comes to layout, content, or even functionalities.
Australian Internet Advertising is your very own Shopify expert! If you work with us, we’ll be able to take your business from just an active Shopify theme to a great online business that generates revenue to brag about.
Here are some of the things we can help you with:
Right now, there are three types of Shopify plans:
All three allow you to host unlimited products, but they come with different monthly fees and perks, and different transaction fees. Additionally, there are two extra plans available:
We’ll sit down with you to figure out exactly which type of plan would best suit you, and then help you pick a good Shopify theme.
Then, our in-house team of web designers will customise said theme to your liking.
Get more customers now!
Australia's Most Effective Online Advertising Agency