Transparent Google Advertising
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Google advertising is a powerful marketing tool. Many businesses in Australia have built and grown successful businesses with the help of an effective Google Adwords campaign.
Who to choose
There are a huge amount of Google advertising agencies scattered all around Australia, many of which are Google Partners. How do you know which one to choose?
One of the main deciding factors these days has to be transparency. Over the years how Google advertising agencies manage their clients accounts has evolved.
Google Advertising has evolved
It used to be an upfront payment for the subscription term, leaving the business owner crossing their fingers with blind trust in the company running the ads that their credit would actually be forwarded to Google for their advertising, which is often not the case.
Now business owner are starting to get wiser, and agencies are following suit. If you have a Google advertising campaign running through an agency, make sure you have access to the campaign. Not just a report generated by the company that can be chopped and changed, but real time access to your campaign so that you can monitor the amount that is being spent.
We Can Help!
Here at AIA we run campaigns that our clients have full access to. In fact we don’t even ask for the Google spend, that is paid directly to Google by the business owner. All we charge is the management fee to cover our costs for making sure you get the most out of your campaign.
Request a call from a specialist now
If you have any questions about how Google Advertising could work for your business, or you are currently running a campaign with an agency and have questions about how much of your money they are actually for spending for you, don’t hesitate to get in touch, we can find that out!