Social Media

If you are new to Facebook advertising, then you probably have a lot of questions right now. Should you just boost a post or go deep into Facebook ads campaigns? Are you targeting the right audience? Are you investing your advertising dollars wisely? Is running ads on Facebook even worth it? We get the confusion. […]

Gyms and fitness studio owners can increase their gym memberships and their profits with Facebook marketing strategies. Facebook is one of the biggest social media platforms in the world, and creating and launching high-converting Facebook ads can help gym owners reach new, potential members in a targeted geographic area.

Your Facebook page created for your brand is getting some traction, but it isn’t enough. So you run a Facebook ad campaign and are doing everything by the book. The ad copy is on point, the visual elements look stunning, you have the right target audience… but the ad is not getting any reach. What […]

Organising an event is hard work. It requires months of planning and preparation. Each piece has to fit perfectly together so that everyone is pleased and the event is a success. Take one piece out, and everything will crumble before your eyes. But, between the logistics of the event, managing guests and attendees, and making […]

Short answer: Yes, you can advertise on Facebook without a Facebook page. All you need is your email address and payment details. Please visit Facebook Business Manager to get started.  Facebook is the world’s largest social media giant, and over 2.7 billion people in the world use Facebook to connect with family and friends […]

Digital marketing comes with many tools to help businesses and advertisers drive amazing results. But while these tools can accomplish a lot, it’s important to understand their limitations. In this article, our Facebook Ads Experts will explain deeply about Facebook pixel in digital marketing. Take Facebook advertising, one of the simplest and cost-effective ways to […]

The numbers are in, and Facebook is the most popular social media platform. Actually, the numbers have been in for a while, but there is still a lot of confusion around the “what Facebook marketing can do for my business?” topic. Particularly when it comes to Facebook ads, at Australian Internet Advertising, we get a […]

If you’re running Facebook ads campaigns, one metric to keep an eye on is ad frequency. This tells you how many times your ad was delivered to the same users throughout its entire run. But why should you focus on this metric? Well, it’s generally a bad idea to overexpose one user to the same […]

Social media marketing has become a critical part of any online or offline business’s marketing plans. After all, more than half of Australia’s entire population uses Facebook. For marketers to reach their target audience members on a consistent basis, marketers have to go where those audience members are hanging out online.