If you have a search engine optimisation strategy ongoing, then you’re likely also doing some form of content marketing to leverage essential keywords you want to rank for.
Technical aspects of SEO are often overlooked by business owners, as they simply lack the time or expertise to tweak their SEO in every detail. But technical factors can often make or break your ranking if you misunderstand, misuse them or simply ignore them. 301 redirects are really simple at a first glance: they just […]
SEO is still on everyone’s lips when it comes to digital marketing, and it doesn’t show any sign of being decrepit. It’s already agreed that any business with a website should include SEO in their online marketing plan, but many individuals still circle around it. You might also be interested in IS SEO REALLY A […]
One of the most common of all marketing strategies is the search engine optimisation strategy. Regardless of the business profile, industry, or even the types of products or services it has, increasing the website rank on the search engine result pages is an effort worth investing in. But, SEO is widely regarded as an organic […]
The Internet has been a major player in the world of business for 20 years, and it’s here to stay. Today there’s no room left for confusion – success demands an active web presence that can help you grow your company’s reach exponentially. The blog is necessary for any business that wants to stay ahead […]
A lot of small businesses get Google AdWords, and SEO mixed up. They assume that since they are paying Google a lot of money, then their organic rankings will boost. Or that if they focus on SEO’s best practices, then their ads will gain a better position in organic search results. Let’s try to shed […]
Adweek argued that search engine optimization is about to change and 2017 will be the year of impressive innovations in location-based marketing. Due to the prevalence of mobile devices and sophisticated technologies that allow marketers to collect data about their prospects in real-time, businesses can now target consumers better and accurately than ever before. Irrespective of their size, […]
Businesses must keep up with the constantly-changing search engine demands if they want to continue to rank well in result pages. A good rank often translates into a lot of organic, high-quality traffic that can help a brand reach and even exceed its goals.
People go online for all sorts of reasons: to find information, purchase products or services, get directions, connect with others in their community, and so on. The words that they type in the search box are one of the most important parts of a search engine optimisation strategy. But, more often than not, marketers get […]