SEO

Social media platforms are no longer just means for people to keep in touch with their childhood friends and post updates of their lives. They are a billion-dollar business that have even re-shaped the way brands promote themselves.

If your business operates locally or needs to get more local traffic to its site, then local SEO strategies are the way to go. Apart from the ‘technical SEO’ which improves user experience (such as optimising page load speed, or making sure your site performs better on mobile searches), local SEO differs a bit from […]

You may have heard by now that Google uses more than 200 ranking factors to determine which pages should be shown as first results when a user inputs a query. From the value of the content to the links you get from other websites in your industry, SEO has been focusing a lot on quality […]

According to an Ahrefs report, around 90.63% of the content available online gets no traffic whatsoever. The volume of content you can find online is growing with each year because, well, marketers and business owners have been repeatedly told that content is king and that high-quality content is one of the best ways to increase […]

When it comes to search engine optimisation, even just navigating the terminology can be a bit complicated for newcomers. The process of improving a website’s search engine ranking is filled with many different measures that range from those that can be addressed in just a few minutes to other, long-term efforts that require more time […]

If Google can’t see your website, then what is all for? Without technical SEO, you might as well be invisible. The process of impacting and improving the rankings comes later, first your webpages need to be indexed and crawled. Continue reading this blog to find out more about Technical SEO best practises and tips. What […]

Struggling to attract new clients? Or perhaps retaining them is even more challenging? By maintaining the interest of your target market in your goods or services, SEO can dramatically increase client retention. While SEO is often associated with attracting new clients, it also has the power to retain existing ones. This post will explain how […]

If you know the expression “a picture is worth a thousand words” but haven’t given it much thought yet, now is the time to do so. The internet has made it easier for people to find almost any type of information they need, be it written content or visual. But, while a lot of people […]

Optimising a website for search engines is an important part of the digital marketing strategy for any business with an online presence. Your SEO efforts are going to dictate whether your website gets the visitors you are targeting or not. No matter how good your products and services are, it will be very hard to […]