SEO

You are probably familiar with the practice of buying backlinks for SEO, a tactic that was overused a few years back all over the web. As you already know, link building is one of the most important off-page SEO rank factors. Google, Bing, Yahoo, and other search engines evaluate the quality of your backlinks and […]

As Google and other search engines are getting better and better at interpreting search queries to get to the bottom of a user’s intent, SEO marketers have to keep up with the latest algorithm updates, and constantly adapt their content and SEO strategy to match them. One of the biggest changes that Google has made […]

Voice search is the new big thing in marketing. Voice SEO is the process of ensuring a website’s content shows up in searches made through voice assistants like Siri, Alexa, or Google Assistant. These searches make up around 30% of total search engine queries, and as the technology becomes more popular, these numbers are sure […]

Struggling to attract new clients? Or perhaps retaining them is even more challenging? By maintaining the interest of your target market in your goods or services, SEO can dramatically increase client retention. While SEO is often associated with attracting new clients, it also has the power to retain existing ones. This post will explain how […]

There are multiple businesses claiming to provide you with a FREE SEO audit. Whereas some businesses are providing SEO audits for $4,999 + GST. Do you think you are getting the same report in both of the above scenarios? Why understanding different types of SEO audit reports is important? The real question is not if […]

Social media platforms are no longer just means for people to keep in touch with their childhood friends and post updates of their lives. They are a billion-dollar business that have even re-shaped the way brands promote themselves.

Internal links are hyperlinks that redirect a user inside the same website, on a different page. They are ways to make it easier for a user to navigate a website, among other things. For instance, an internal link for our website would be this. As we’re talking about internal linking as a concept, we think […]

If you are a small business dreaming of competing with the big national brands, then we are rooting for you. But, until you get there, you should focus on your local customers and find the best ways to target them effectively. That’s where local SEO can make a big difference. Local SEO is crucial for […]

One of the most common of all marketing strategies is the search engine optimisation strategy. Regardless of the business profile, industry, or even the types of products or services it has, increasing the website rank on the search engine result pages is an effort worth investing in. But, SEO is widely regarded as an organic […]