Google Ads

With more and more consumers researching and shopping products and brands online, more businesses are starting to look into integrating digital marketing in their marketing strategy mix. From small, local businesses to international corporations, everyone seems to be turning to Google AdWords to bring in new customers. But, just because everyone is jumping on this […]

Online marketing has become paramount for every business owner that wants to thrive in the digital age. Companies dedicate copious amounts of time and money to develop their customers’ online personas, investing in numerous online marketing channels that revolve around content, search engine optimization (SEO), Pay Per Click (PPC) campaigns, and Social Media.

Online retail is a competitive business. But if you’re able to gain a following of loyal fans and drive hot leads to your online store, you can reach massive levels of success. Here at Australian Internet Advertising, we’ve been assisting our valued clients with excellent Google ad campaigns for their Shopify stores in many different […]

When you’ve read this detailed article you will be able to complete all of the steps required to effectively manage a Google AdWords Campaign. Steps to Manage Google AdWords Campaign 1. Research As a business owner, when investing in an Ad Words campaign, or any online marketing, it’s important to remember that Ad Words is […]

The world of online advertising is growing fiercer with every passing day. Of course, making sure that you connect with your audience and create ad campaigns that speak to their needs is paramount, but it’s not enough.

There are several difficulties that businesses may face when trying to find the right Google Ads agency in Sydney. One difficulty is the sheer number of agencies to choose from. With so many options available, it can be difficult to know which agencies are trustworthy and which ones are not. Another difficulty is that many […]

Are you struggling to improve the visibility and ranking of your website in search engine results? Conducting keyword research is an essential part of search engine optimisation (SEO) and can help you create content that is relevant to your audience and more likely to rank well in search engine results. In this blog, we’ll provide […]

Enable button. Will this work? Is Google advertising going to help me increase my customer base and generate more revenue or will it break the bank with no real results to show for in the end? These are all valid questions every small business owner asks himself as he’s embarking on this new and exhilarating process. The answer […]

Tracking your conversions for paid ads is essential to ultimately analyse the success of your advertising efforts. Google actually offers a great free tool for advertisers to track different kinds of conversions, but you should know this tool isn’t added by default in your Google Ads account. Google Ads Conversion Tracking is designed to show […]