Facebook is a powerful social media platform and marketing tool that can assist any business in reaching its goal, whichever that may be. Through the platform, you can create effective ad campaigns designed to help you achieve the desired results, including app installs.
Google AdWords isn’t practical for small businesses. Their point was pretty valid: in today’s overcrowded and competitive market, consumers are becoming pickier than ever before. Ranking high in search results is becoming increasingly difficult, and costs are adding up quickly. But, is that enough reason to claim that AdWords is not always good for small […]
Search engine optimisation (SEO) is a huge priority for a lot of businesses. In a lot of ways, a good SEO strategy is like a path towards the promised land, if the promised land in question is made up of: High search result ranking; Steady organic traffic; Lots of new website visitors; Conversions, conversions, and […]
Having a website can be extremely beneficial for your business, even if your activity is not carried online at all. Through an optimised website, you can find new clients, stay in touch with existing ones, make your brand known, and advertise for free.
Of the many principles that are crucial to modern web design, building responsive websites is one of the most important. Most web developers today are familiar with the term, but there are a lot of misunderstandings about what it means and how to achieve it. You might also be interested in WHAT DOES A RESPONSIVE […]
If you know the expression “a picture is worth a thousand words” but haven’t given it much thought yet, now is the time to do so. The internet has made it easier for people to find almost any type of information they need, be it written content or visual. But, while a lot of people […]
If you want to know what SEO tools an online advertising agency actually uses on a daily basis, you’re in the right place. A marketer’s “tool shed” consists of a range of online utensils that can help with different aspects of his job. There are so many examples of useful SEO software, add-ons, and applications […]
We’re the first to admit: SEO takes a lot of work. First, you need to lay a proper foundation and optimise your site for the search engines. But, your work doesn’t stop the moment you reach a top position in the search results. You need to constantly tweak and update your strategy if you want […]
How long does it take to build an eCommerce store? If you build a store with Shopify that stocks 10 items, you could probably build a very basic site in a couple of hours with no technical skills at all. Modern website builders simplify the process of building very basic eCommerce stores. But if you […]