With more and more consumers researching and shopping products and brands online, more businesses are starting to look into integrating digital marketing in their marketing strategy mix. From small, local businesses to international corporations, everyone seems to be turning to Google AdWords to bring in new customers. But, just because everyone is jumping on this […]
92% of potential customers who visit a website for the first time are not ready to buy from that business. It makes sense. Wooing a targeted audience member is kind of like dating. No one wants to get married on the first date, and consumers typically don’t want to part with their hard-earned cash when […]
Would you ever go behind a wheel if you don’t know how to drive? No, of course not. That’s insane, and something that only might work in the movies. But if you want to do anything in real life, then you need to have a good understanding of how the process works, particularly if you […]
Good website design isn’t rocket science; as long as you keep some fundamental principles in mind, you can design effective websites. However, if you aren’t aware of these principles before you begin, you will almost certainly fall into one of the many common pitfalls that trip up inexperienced web designers. Below are some of the […]
There are several things you can check when determining your AdWords agency’s location. It only takes a few minutes. You might also be interested in HOW DOES GOOGLE ADWORDS LOCAL EXTENSION WORK
If you are interested in using more technical features of Google for your SEO strategy, you’re probably already looking for an API (application programming interface) for filtering Google search results. We will go through the basics of this concept and what you will be able to use for actionable results.
Do you ever feel like a product or page is stalking you on Facebook? You know the feeling. It’s that post that seems to always pop up in your newsfeed when you’re scrolling down. Well, you can rest assured that nobody is following you – you’re just the target of a Facebook retargeting campaign. Retargeting […]
Australian Internet Advertising: Dependable AdWords Account Managers Do you sell physical products on your website? As an online retailer, the world of eCommerce is a competitive one. Without an airtight marketing strategy that is tailored to your business and your personal goals, it can be difficult for your brand to gain any traction.
Social media marketing has become a critical part of any online or offline business’s marketing plans. After all, more than half of Australia’s entire population uses Facebook. For marketers to reach their target audience members on a consistent basis, marketers have to go where those audience members are hanging out online.