Our Latest Blogs

When it comes to growing a business online, SEO is the go-to strategy. High-quality content and links can ensure that your website will rank high in Google search and get you qualified traffic from people that are truly interested in your products or services. While SEO is one of the most profitable ways of growing […]

Running a small business is no easy feat, especially if you’ve just ventured into the world of entrepreneurship and are still getting the hang of it. You need to keep a close eye on production and ensure that the merchandise you deliver to your customers is par excellence. You also need to deal with suppliers […]

Maintaining a positive online reputation is crucial for businesses. SEO (Search Engine Optimisation) and ORM (Online Reputation Management) are two distinct yet interconnected strategies that play pivotal roles in shaping and protecting a brand’s online presence. This article explores how SEO and ORM are linked, their individual and collective importance, and actionable tips for managing […]

SEO used to be very simple. All you needed was a live page, and enough keywords to address any possible user query, no matter if they were relevant to your content or not. Needless to say, these days it’s not so simple. Because Google and other search engines strive to give their users the best […]

Facebook is the single most popular social networking website in the world. In 2017, there were over 2.13 billion monthly active Facebook users – meaning that more than 25% of the world population uses Facebook on a monthly basis. Using Facebook, it’s easier than ever for small businesses to reach potential customers with their product […]

Website design might be something that a lot of business owners underestimate, especially when they have to pay an extra cost for a professional designer. Treating web design as a simple thing you can do in-house, and skipping it just to save a few hundred dollars can be detrimental for your business.

A Google Ads campaign can do a lot of good for a business, yet there is one topic that’s worth taking into consideration before you dive into paid ad campaigns: click fraud. It’s either a thing business owners are scared about or something they are considering to drive up results. Here’s a short description of […]

You pour your heart out to create ads that make your audience tick. Your ad copy is par excellence and the CTA is a work of art. But, how much attention are you paying to the placement of your ads on the Google Display Network? Are the websites they are showing up on relevant to […]

Have you been wondering why your Facebook ad isn’t getting any impressions? Facebook advertising may be one of the most effective ways of building your brand awareness on social media. But the process for creating and launching effective ads isn’t full-proof. The average small business will spend two thousand dollars per month on Facebook. But […]