Our Latest Blogs

Would you ever go behind a wheel if you don’t know how to drive? No, of course not. That’s insane, and something that only might work in the movies. But if you want to do anything in real life, then you need to have a good understanding of how the process works, particularly if you […]

Your Facebook ad campaigns will generate a plethora of data, but most people tend to focus just on 1-2 metrics they think mean the most. Some of these metrics can be seen right on the post: the number of likes, comments, shares. High numbers in all of them equal a high engagement, which makes the […]

If you’ve just gotten started with SEO, then you may struggle to understand what backlinks are, what role they play, and how you can get more quality links to your site. Let’s get right to it, shall we? A backlink is simply a link from a website to another. Here’s an example. Let’s imagine that […]

Google Ads is a great way to increase your sales, brand awareness or to boost a campaign, but it might take a bit of time before you get used to all the secrets of this tool. A/B testing is one of the principles you should learn about from the very beginning, as it will allow […]

A good chunk of the lives of those working in digital marketing is spent trying to get as close to their target audience as they can. That often means looking at the biggest trends and hopping on right away. One of these trends nowadays is Facebook Messenger, a new social media app which currently has […]

You can have the best marketing strategy in the world, and a lot of money to spend on ads, but all these efforts to grow your business would be in vain if you don’t also work on strengthening your SEO efforts.

Whenever we suggest an SEO audit for our clients, they give us a puzzled look. “But, that’s going to take ages!” they complain. And, that’s true. If you are a giant business whose site has been up for years, then an audit could take anywhere from a few days to a few weeks. But, if […]

People are connecting with their favourite brands on social media now more than ever. In a lot of cases, these platforms have become essential tools to a brand’s customer service, allowing consumers to engage with companies directly to ask questions, get more information, and even resolve certain issues they have with products and services. So […]

Understanding how much Facebook ads cost, can be a challenging task for many businesses. The truth is, navigating the world of Facebook advertising costs feels like stepping into an ever-changing labyrinth. Heard tales of entrepreneurs who invested heavily in their initiatives with meager or no results? Or perhaps you’re just starting out and are overwhelmed […]