Voice search is the new big thing in marketing. Voice SEO is the process of ensuring a website’s content shows up in searches made through voice assistants like Siri, Alexa, or Google Assistant. These searches make up around 30% of total search engine queries, and as the technology becomes more popular, these numbers are sure […]
Your site’s SEO is never done in the sense many business owners hope for, and there are several reasons for that, but the most important has to do with the search engines.
Right now, improving your website’s SEO may be high on your digital marketing list. And, for obvious reasons: boosting your search rankings is bound to bring an influx of high-quality search traffic to a site.
Everything is interconnected in digital marketing, even if that connection is not that obvious at first. Let us give you an example. High-quality content on itself won’t help your business that much if people cannot find it. And, a good search engine optimisation strategy won’t matter much if the moment people click on your link, […]
Whether social media affects SEO has been a long-debated subject in digital marketing. Back in 2014, Matt Cutts stated that social signals, such as the number of likes or followers a brand has on social media, do not influence a website’s SEO or rankings.
Brand strategy is more important than you may think. A sleek, streamlined website is great – but unless you also focus on building a consistent, strong, and customer-focused brand, you may find that your expensive website redesign is not as effective as it could be.
If you want to redo your website, you may be wondering if you need a web designer or a web developer. Is there a difference between web design and web development? Does it matter what type of agency or freelancer you work with? Let’s discuss the basic differences between website design and web development now […]
Don’t like spiders? Well, for SEO purposes, spiders are essential but don’t worry, they are nothing like the real thing.
Social media isn’t necessarily a ranking factor. That means that then the search engines decide the search rankings, they don’t take social signals into account. But, these platforms help support an SEO strategy and improve its results.