Our Latest Blogs

In May 2020, Google announced a new ranking factor to be added to the future algorithm update: Page Experience. The search engine giant is constantly improving the way it ranks web pages, its ultimate goal being to offer users the most relevant and satisfying experience. As a site owner, marketer or SEO specialist, it’s very […]

It’s not an exaggeration to say that SEO is not only an online business’s best friend but also its boss. There is no other way to get at the top of the search engine results and reach your target audience than SEO. But SEO is not something you learn overnight. And, even when you do […]

Search engine optimisation (SEO) is a huge priority for a lot of businesses. In a lot of ways, a good SEO strategy is like a path towards the promised land, if the promised land in question is made up of: High search result ranking; Steady organic traffic; Lots of new website visitors; Conversions, conversions, and […]

Internal links are hyperlinks that redirect a user inside the same website, on a different page. They are ways to make it easier for a user to navigate a website, among other things. For instance, an internal link for our website would be this. As we’re talking about internal linking as a concept, we think […]

Facebook pages are incredible marketing tools for a lot of businesses, but it’s fair to say most are not using them to their fullest potential. The potential here is all the data your page can show you in terms of who your audience is, what they like, and more. This data isn’t just there as […]

In the age of social media, being active on Facebook is a must. After all, with over 2.6 billion monthly active users, some of your audience is surely there. Do it right, and Facebook marketing will help you reach your fans and learn more about who they are and what they like. However, only amassing […]

One of the biggest nightmares for SEO specialists is getting de-indexed by Google, or accidentally de-indexing their site themselves. The consequences of such a mistake can stretch over a long period of time. And, if we are talking about websites that generate revenue, this is a big blow to the business flow. Let’s see what […]

While a lot of people start blogging because they have a product or service that they want to sell and content marketing is an effective way of putting your business in front of your target audience, some do it because they want to share their stories and experiences with the world. And, it can be […]

Live videos are great means for businesses to engage their audiences, and thanks to social media platforms like Facebook, you really don’t need a lot of tools or technical know-how to get in front of your customers. All you really need is a Facebook profile, a mobile device with a camera, and two clicks later […]