Sophisticated Internet Marketing in a Digital Age
Internet marketing is an umbrella term encompassing all digital marketing strategies. In today’s advanced, technological business climate, business owners are required to understand and keep up-to-date on internet marketing techniques and the benefits of incorporating them into a comprehensive marketing strategy.
Wearing so many hats as a business owner can be overwhelming, but the experts at Australian Internet Advertising understand exactly what it takes to navigate the digital marketing waters in today’s choppy environment.
In a survey conducted last year, over 60% of marketers stated that improving their SEO strategy and growing their organic presence was their top inbound marketing priority. This is not at all surprising. Google has found that 97% of consumers search for local businesses online.
Ignoring the importance of an online presence can cause a loss in brand awareness and a decrease in sales. Without it, consumers will not take a business seriously, and will look elsewhere to the competition.
Australian Internet Advertising understands how crucial it is to optimize a business’s online presence for marketing success. Consider the following internet marketing strategies and how they can grow your customer base and increase your sales.
Internet Marketing Strategies
Depending on your industry and business needs, you can use one of the below internet marketing strategies for maximum results.
Email & Content Marketing
Social Media Marketing
A comprehensive content marketing strategy, complete with targeted keywords, can skyrocket a business to the front page of Google.
Paid search options, like Google AdWords, can also put a business at the top of the page. With the right keywords, viewers will see a clickable ad at the top of the search results. The more traffic a site can pull in, the more Google with reward it, creating a positive feedback loop for the business.
An uncluttered, beautiful landing page can filter leads into your sales funnel. Our team can take this strategy from start to finish. We will craft the landing page, give it the right, compelling call-to-action for your ideal customer, and filter them through an optimised funnel. You’ll be able to build an engaged following of loyal customers, shorten the sales cycle, and increase your revenue.
In addition, setting up a sophisticated landing page, and prompting the leads with a compelling call-to-action can get them into your sales funnel. Email marketing campaigns can then begin qualifying the lead, familiarising them with your brand, and shortening the sales cycle. With the right kind of email marketing strategy, you’ll create brand awareness and turn qualified leads into loyal customers. 95% of consumers buy from a business that offers them content navigating every step of the purchasing process, which can be done successfully with an automated email marketing strategy.
Social media marketing is another essential element in the internet marketing mosaic. This spoke in the digital marketing wheel is incredibly scalable, and especially helpful for small businesses.
Billions of people log onto social media every day, and the costs to run a successful campaign are minimal compared to more traditional forms of advertising. This gives smaller businesses a more level playing field. With the help of a social media advertising expert, businesses can really leverage this highly effective, scalable digital marketing tactic.
Our social media marketing experts can grow your reach and build customer trust and loyalty with successful advertising campaigns. We understand the best way to reach potential customers through constant analysis and insight into audience metrics.
Australian Internet Advertising are the Gold Standard in Digital Marketing on the Gold Coast
A long-term internet marketing strategy takes up-to-date knowledge and expertise. The experts at Australian Internet Marketing are committed to serving your business with a vision for its future. We take the time to understand your industry and your unique, long-term goals. We will assess strategies, optimise them, and repeat the winning formulas for utmost success in your internet marketing endeavours.
Nothing will be left to speculation.
You can trust our team of experts to constantly analyse the results of each campaign. We will test keywords, and A/B test inbound marketing strategies. At any time in the process, we will pivot the strategy for utmost success.
You’ll never have to guess at what is working for your Gold Coast business with the professionals at Australian Internet Advertising, because we will know the exact metrics and successes of each marketing campaign. With thorough research into your business, goals, and target audience, our team of professionals will be able to find the right keywords for your business, and will formulate relevant, engaging content to get your site to rank for those specific keywords.
Unbeatable Results For Australian Businesses!
Australian Internet Marketing knows that what your competitors are doing is one of the most valuable pieces of knowledge a business can possess. With a competitive analysis, we’ll use modern, and state-of-the-art technology to figure out what the competition is up to and use this information to formulate an even better digital marketing strategy for your business.
We have numerous case studies available on our website showcasing what our team of qualified and dedicated experts can do for your business. With a comprehensive internet marketing strategy, your business will experience explosive growth.
Our marketing strategies have been proven to double, triple and even 10x the leads for our clients. Don’t believe us, check out the proof.
Grow your Gold Coast business, increase your online presence and revenue with the dedicated team of internet marketing experts at AIA.
Internet marketing is complex, nuanced, and involves many moving parts. Algorithms are constantly changing, and many people feel daunted and at the mercy of the fast pace of technological change.
The experts at Australian Internet Advertising understand the dynamics involved in internet marketing. We keep up-to-date with technology, and know how to analyze and adjust marketing strategies to meet your long-term business goals.
With our team of leading experts in the field, you’ll get a comprehensive, professional, streamlined internet marketing strategy suited specifically for your unique business.