It’s a question that seems to be on every small business’ owner mind – how much will a campaign with Google AdWords cost you? More than that, when you crunch the numbers and analyze the results of your PPC campaign, will your efforts be profitable?
The answer to this question is not as easy as we’d like. Here’s the thing: the profitability of your pay per click campaign depends on a variety of factors. Your daily budget and your average cost per click will vary greatly based on your industry, your audience, and the popularity of your products or services. Therefore, if you want to know how much money you should put aside, you’ll need to plan everything carefully.Adwords, PPC