Category Archive

Below you'll find a list of all posts that have been categorized as “Adwords”

Google Ads Cost
April 18, 2019

What Do Google Ads Cost?

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“I know Google Ads are great, but I hear they’re pretty costly.”

Or.

“What if I end up paying more than I can afford?”

Or.

“How much money do you need to advertise on Google Ads?”

Read More

How Google Ads
April 18, 2019

How Google Ads Make Money

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You work tirelessly to create a product that meets your audience’s needs and helps them solve a problem. Your website is all set up, your social media is up and running, and you are ready to conquer the world. You launch with excitement and…crickets. You have to scroll all the way to the seventh page of search results to find your website. You know online marketing is a slow process and you are in for the long run. You’re creating quality content, optimizing your pages, and engaging with the few readers you have hoping to move up the Google ladder. Read More

April 18, 2019

How Google Ads Work

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Google Ads is surely a marketing tool you have heard of and you probably know a thing or two about it already. But as a small business owner or blogger, you may feel that you should understand better how Google Ads work and what you can do to optimize the reach of your ads and ROI.Read More

Google Ads Agency
April 18, 2019

Where to Place Google Ads 

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You pour your heart out to create ads that make your audience tick. Your ad copy is par excellence and the CTA is a work of art. But, how much attention are you paying to the placement of your ads on the Google Display Network? Are the websites they are showing up on relevant to your audience or are you letting ad placements to chance?Read More

Google Youtube Ads
April 17, 2019

Can I Put Google Ads on YouTube Videos?

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Video content is taking over the world. Recent reports show that YouTube accounts for 11.4% of worldwide downstream traffic by megabytes. And, its influence and prominence don’t stop there. It’s the channel that helps musicians get their first big break (see Justin Bieber, ) comedians launch their TV career (see Lily Singh, ) and unknown artists break every record imaginable (see Psy’s hit Gangnam Style.)Read More

Google Ads
March 26, 2019

Why Aren’t My Google Ads Showing?

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We run a lot of Google Adwords campaigns for our clients, and one of the most common questions they ask us after a campaign goes live is: “why can’t I see my ads in the search results?”

Understandably, they may think something’s wrong. However, don’t panic if this is the case for you. Not seeing the ad live from your personal AdWords account doesn’t necessarily mean they aren’t working.Read More

Google ads
March 26, 2019

How Much Does Google Ads Cost Per Click?

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Roughly 86% of consumers search for a local business online. Today, every business owner knows they have to dedicate part of their resources to make their brand available on the internet, which benefits their existing customers but also helps them acquire new ones.Read More

Programmatic Advertising
March 26, 2019

What Is Programmatic Advertising Google?

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Consumers nowadays want instant gratification. They turn to their mobile devices whenever they need something and expect to find a solution to their problem within seconds. If they are hungry, food delivery services that promise hot food in under 30 minutes are just one click away. If they want to book a flight to an exotic destination, they can do it from their phones on their way to work.
Read More

Adwords Brisbane
March 26, 2019

What Are Adwords Impressions?

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Those using Google AdWords, or Google Ads as they are now called, know that this tool offers some pretty comprehensive insights into all your efforts.

Advertisers have the option of tracking the performance of all their campaigns. But, unless you understand exactly what the numbers express, you can’t actually truly benefit from these perks.Read More

Google Ads
March 25, 2019

Can Google Ads Help My Business?

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A lot of our clients are a bit wary about Google advertising. And, understandably so: it is by far one of the most complex forms of online marketing, one that can quickly lose you a lot of money if you don’t know what you are doing and how to use it. Other small business owners, on the other hand, are ready to spend big on a Google AdWords campaign, hoping that it will skyrocket their bottom line. It doesn’t work like that either.Read More

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