Our Latest Blogs

As of June 20, 2024 (PDT), Google has rolled out its latest spam update, aimed at further refining the quality of its search results. This initiative is part of Google’s ongoing efforts to combat spammy practices and enhance user experience on the web. The June 2024 spam update, announced through Google’s Search Central X account, […]

Do you know what the most important asset of a business is nowadays? Their Website! Even if you aren’t selling your products online, a website can help you reach out to your potential audience and not only promote yourself, but also educate them about your products or services. If you are already aware of the […]

It doesn’t matter if you are an experienced marketer or a novice. The moment you launch a pay-per-click (PPC) campaign can be nerve-wracking. You have the opportunity to reach the people who are specifically looking for the type of product or service you are selling. Moreover, the people who click on your ads are 50% […]

Facebook ads are a great way to promote your business and drive potential customers to your website, as it offers a massive reach potential. Facebook has over 1.73 billion daily users at the moment, making it a major source of sales leads, brand awareness, and visibility. Using Facebook advertising enables you to reach targeted audiences […]

In today’s rapidly evolving digital landscape, achieving and maintaining a prominent online presence is crucial for businesses of all sizes. However, for large-scale enterprises with expansive websites housing thousands or even millions of pages, the challenges and strategies involved in search engine optimisation (SEO) are distinct and require beyond the ordinary approach. In this comprehensive guide, […]

There seems to be a lot of confusion about SEO and what it can do. One common misconception that a lot of small businesses make is assuming that if you use AdWords advertising, then your SEO ranking will automatically increase. Most of them believe that if you pour your money into a search engine’s advertising […]

Want to create a website? Whether it’s an online store, a blog, a portfolio website, or any other type of website, you may be wondering what web design tools are the best option to use as you learn the basics about building a website. So in this blog from Australian Internet Advertising, we’ll take a […]

There’s no denying it. Internet users are becoming pickier and more educated with every passing day. Something as little as an inexact match or one-second delay can turn them off and make them choose your competitors’ business instead of yours. Ouch. A sound search engine optimization (SEO) strategy is paramount if you want your online […]

In May 2020, Google announced a new ranking factor to be added to the future algorithm update: Page Experience. The search engine giant is constantly improving the way it ranks web pages, its ultimate goal being to offer users the most relevant and satisfying experience. As a site owner, marketer or SEO specialist, it’s very […]