Our Latest Blogs

The things we take for granted… Do you need a high-quality image for your blog post or PPC campaign? You can just hop online and get instant access to a billion images that can meet every query. But, it wasn’t always like this.

If you’re an entrepreneur or business owner and you’re interested in the benefits of email marketing, you may not be sure how you can build an effective, profitable email marketing strategy. What’s the best email marketing strategy? You could write a book on email marketing – and lots of people have, so you may want […]

A framework is a standardised set of practices, criteria, and concepts designed to handle a specific issue. This can be used as a reference point to ensure all issues are handled in the same way and have the same outcome.

Picture this: it’s a hot summer day when your air conditioning unit suddenly breaks. What’s the first thing you do? Well, you probably have a look at it and try to figure out what went wrong and how you can fix it. But, once you realise that you know nothing about AC units, you probably […]

Using a website builder is the easiest way to create your own place to display your products and services as a business, and to promote your blog posts or project. Building a website from scratch takes a lot of knowledge in coding, programming, and web design, but luckily beginners can use website builders for a […]

eCommerce web design is a complicated field, and it’s one of our specialties at Australian Internet Advertising. And while it’s difficult to boil down the complexities of web design and choose just one aspect that’s the most important, there is one thing that stands head-and-shoulders above the rest – user experience, or UX for short. […]

Shopify is the world’s leading online store builder with almost 20% of the market share. It’s one of the fastest ways you can start to set up your business and sell online to consumers. If you go by a rough description of Shopify, then technically yes, it is a content management system because you can […]

The damage is done – you’ve forgotten your Google AdWords username, password, or have completely lost access to your account. But after the initial panic, you have to figure out a way to solve the problem fast. After all, you’re in charge of a business, so every minute you lose dealing with this issue means […]

The average landing page conversion rate is around 2.35%. That means that for every 100 visitors, you can expect to get about two customers. Are you satisfied with the results your landing page is generating or do you need to increase your conversion rate? One report found that just 22% of businesses are satisfied with […]