The coronavirus outbreak has wreaked havoc globally by affecting social, financial and economic sectors worldwide. With the World Health Organization declaring the outbreak of coronavirus COVID-19 a public health emergency earlier this year, local governments are doing all they can to lessen the devastating impacts of the virus. Small businesses have been severely impacted by the COVID-19 outbreak with many …
Google ads are one of the most valuable tools marketers and business owners have in their arsenal. To bring your products and services in front of an audience that would be interested in your brand, and likely to convert, there’s no better option than creating a Google ads campaign.
Let’s talk about your ads! Some companies can afford to spend the equivalent of a small country’s GDP on Adwords campaigns and other such marketing efforts, while others have to be a little more careful with how much they invest in marketing.
Reports show that small businesses spend between $9,000 and $10,000 on Google ads per month. That’s a lot of money to afford to make costly mistakes. And, yet, we see it all the time with our clients.
Google Ads is a great way to increase your sales, brand awareness or to boost a campaign, but it might take a bit of time before you get used to all the secrets of this tool. A/B testing is one of the principles you should learn about from the very beginning, as it will allow you to spend your money …
Any savvy business owner with an online presence knows that Google Ads is one of the best advertising tools. Not only is it linked to the biggest search engine of all times, but it also has been around for 20 years, making it the number one paid advertising platform in terms of seniority, advanced features, and accessibility.
In the last few years, automation features in marketing have helped digital marketers and website owners save time and become more efficient in finding the right formulas for their online advertising campaigns.
If you want to know what SEO tools an online advertising agency actually uses on a daily basis, you’re in the right place. A marketer’s “tool shed” consists of a range of online utensils that can help with different aspects of his job. There are so many examples of useful SEO software, add-ons, and applications for SEO that it might …
Do you want to know more about how to write compelling content that will not only engage your audience but also be well optimised for search engines? In this article, we will show you 7 simple SEO copywriting tips that will bring more traffic to your web page, increase the dwell time and get you more sales.
A website redesign is an exciting opportunity for many brands and business owners. Websites today often act as a representative of the company itself, and potential customers might not feel as comfortable bringing their business if the first thing they see is a landing page that looks like it was created back in the 90s.